Build More Links From the Same Website

How many backlinks they receive from each website is usually of no concern to SEOs. All that matters to them is how many distinct websites (referred domains) link to them.

There are probably a few causes for this.

First, the majority of extensive studies demonstrate a significant association between organic traffic and Second, some people fear that it is unnatural to have too many backlinks coming from the same page.

A quick analysis revealed that 79.23% of referring domains linked to the same website more than once.

In other words, having several links coming from the same page is entirely normal.

But why would you want to create several connections from each domain?

Here are four of them:

Increase the ‘authority’ of your pages

Get links to more pages

Get more referral traffic

Build links more easily

1. Increase the ‘authority’ of your pages

Every website has a certain level of PageRank “authority” (PR). Through links on other pages, both internal and external, this flows.

Google’s ranking system is built on PageRank, which is still used as a ranking factor today.

Getting links from several pages on the same website boosts their “authority” since PR travels from page to page.

Even though we’d want to do some figures to determine the value of PR in the present, it isn’t feasible. In 2016, Google stopped displaying public PR scores. However, we did discover a strong association between organic traffic and our URL Rating page-level authority indicator.

2. Get links to more pages

Recall the graph we previously shared?

Not at the domain level, but at the page level, it illustrates the relationship between organic traffic and the quantity of referring domains.

This is significant because it implies that you should concentrate on constructing connections to the pages that you want to rank in Google in order to generate organic traffic.

The fact is that not always people link to the pages that you want to rank.

As an illustration, the following webpage just links to one of our studies:

Although our data studies are excellent link builders, they rarely generate organic traffic. Yes, we may benefit from the links they generate by using internal links to distribute part of that “authority” to key pages. But getting links directly to the pages you want to rank is always preferable.

Because of this, pitching this website would still make sense if we were undertaking a link-building effort for a new piece of content.

3. Get more referral traffic

Referral traffic to your website can be increased via backlinks from popular web pages. This can help your business by increasing conversions, but it can also improve your SEO. That’s because more links could result from more people seeing your content.

Just have a peek at the graph of referring domains from our study on featured snippets:

Over 1,200 referring domains have referred to it in the 36 months after publication. That equals an average of 34 RDs every month. However, there is hardly any organic traffic to the page. That implies that those link builders must have found our page in some other way, most likely through other connecting pages with active traffic.

It’s easy to believe this. We can see that many of the pages that link to our study receive a lot of organic traffic.

If you look closely, you’ll notice that backlinko.com hosts four out of the top six referring pages in terms of organic traffic. This demonstrates how links from a single domain to a single page can send PageRank, referral traffic, and links your way all at once.

The moral of the story is that it doesn’t matter if you already have a link from that website if there’s a chance to get one from a highly trafficked page. Even if it’s simply for the referral traffic, it’s worthwhile to pursue.

TIP

You can check which websites are providing you the most (useful) referral traffic if you utilize Google Analytics. You may arrange the table by conversions or users by selecting Acquisition > All Traffic > Referral.

photograph taken from the Google Analytics demo account.

Then, you may examine the Top Pages report in Ahrefs’ Site Explorer using the best-performing referral sources. According to estimated organic traffic, this displays their top pages.

From here, scan the report for pages where suggesting a contextual connection could make sense.

A article about making money from blogging, for instance, receives a lot of traffic when we look at the Top pages report for smartblogger.com. Additionally, if we look at the post itself, we can see that it both stresses the value of SEO and suggests a competitor SEO site.

This appears to be a fantastic chance to propose a contextual connection from a popular page.

4. Build links more easily

It is typically simpler to obtain links from people who have already connected to you than it is to conduct “cold outreach.”

How do you locate these people, though?

Apply the “dofollow” filter and select the “One link per domain” grouping option in Ahrefs’ Site Explorer’s Backlinks report. Find websites that have connected to you more than once by scanning the “Links” column after that.

This indicates Nathan, the person behind gotchseo.com, is a fan of our work. So that we can get in touch and share anything that we post in the future that might be of interest to him.

He might decide to link to it if he likes and values it.

If not, we may always search his website for a relevant link possibility. Pitch the link if there is one. We can utilize the site: search operator together with a term or phrase that describes our post to locate pertinent chances.

Just keep in mind that sending serial linkers the same outreach email as everyone else probably isn’t the best option. Don’t offend them with a generic pitch; they are already admirers of your work and have connected to you frequently.

TIP

I’d also advise exporting the list of your referring domains and comparing it to your list of link prospects if you like spreadsheets. The context of their prior links can be quickly noted down for use in your pitch.

Final thoughts

Even if the website already links to you, I’m sure you wouldn’t pass up the chance to be featured on a page that receives a ton of visitors. But I felt compelled to address this subject since, like with all things SEO, there are some misunderstandings out there.

Finally, I wanted to encourage you to reconsider how you go about developing links. After all, it’s likely the most original and challenging aspect of SEO.

How many backlinks they receive from each website is usually of no concern to SEOs. All that matters to them is how many distinct websites (referred domains) link to them.

There are probably a few causes for this.

First, the majority of extensive studies demonstrate a significant association between organic traffic and Second, some people fear that it is unnatural to have too many backlinks coming from the same page.

A quick analysis revealed that 79.23% of referring domains linked to the same website more than once.

In other words, having several links coming from the same page is entirely normal.

But why would you want to create several connections from each domain?

Here are four of them:

Increase the ‘authority’ of your pages

Get links to more pages

Get more referral traffic

Build links more easily

1. Increase the ‘authority’ of your pages

Every website has a certain level of PageRank “authority” (PR). Through links on other pages, both internal and external, this flows.

Google’s ranking system is built on PageRank, which is still used as a ranking factor today.

Getting links from several pages on the same website boosts their “authority” since PR travels from page to page.

Even though we’d want to do some figures to determine the value of PR in the present, it isn’t feasible. In 2016, Google stopped displaying public PR scores. However, we did discover a strong association between organic traffic and our URL Rating page-level authority indicator.

2. Get links to more pages

Recall the graph we previously shared?

Not at the domain level, but at the page level, it illustrates the relationship between organic traffic and the quantity of referring domains.

This is significant because it implies that you should concentrate on constructing connections to the pages that you want to rank in Google in order to generate organic traffic.

The fact is that not always people link to the pages that you want to rank.

As an illustration, the following webpage just links to one of our studies:

Although our data studies are excellent link builders, they rarely generate organic traffic. Yes, we may benefit from the links they generate by using internal links to distribute part of that “authority” to key pages. But getting links directly to the pages you want to rank is always preferable.

Because of this, pitching this website would still make sense if we were undertaking a link-building effort for a new piece of content.

3. Get more referral traffic

Referral traffic to your website can be increased via backlinks from popular web pages. This can help your business by increasing conversions, but it can also improve your SEO. That’s because more links could result from more people seeing your content.

Just have a peek at the graph of referring domains from our study on featured snippets:

Over 1,200 referring domains have referred to it in the 36 months after publication. That equals an average of 34 RDs every month. However, there is hardly any organic traffic to the page. That implies that those link builders must have found our page in some other way, most likely through other connecting pages with active traffic.

It’s easy to believe this. We can see that many of the pages that link to our study receive a lot of organic traffic.

If you look closely, you’ll notice that backlinko.com hosts four out of the top six referring pages in terms of organic traffic. This demonstrates how links from a single domain to a single page can send PageRank, referral traffic, and links your way all at once.

The moral of the story is that it doesn’t matter if you already have a link from that website if there’s a chance to get one from a highly trafficked page. Even if it’s simply for the referral traffic, it’s worthwhile to pursue.

TIP

You can check which websites are providing you the most (useful) referral traffic if you utilize Google Analytics. You may arrange the table by conversions or users by selecting Acquisition > All Traffic > Referral.

photograph taken from the Google Analytics demo account.

Then, you may examine the Top Pages report in Ahrefs’ Site Explorer using the best-performing referral sources. According to estimated organic traffic, this displays their top pages.

From here, scan the report for pages where suggesting a contextual connection could make sense.

A article about making money from blogging, for instance, receives a lot of traffic when we look at the Top pages report for smartblogger.com. Additionally, if we look at the post itself, we can see that it both stresses the value of SEO and suggests a competitor SEO site.

This appears to be a fantastic chance to propose a contextual connection from a popular page.

4. Build links more easily

It is typically simpler to obtain links from people who have already connected to you than it is to conduct “cold outreach.”

How do you locate these people, though?

Apply the “dofollow” filter and select the “One link per domain” grouping option in Ahrefs’ Site Explorer’s Backlinks report. Find websites that have connected to you more than once by scanning the “Links” column after that.

This indicates Nathan, the person behind gotchseo.com, is a fan of our work. So that we can get in touch and share anything that we post in the future that might be of interest to him.

He might decide to link to it if he likes and values it.

If not, we may always search his website for a relevant link possibility. Pitch the link if there is one. We can utilize the site: search operator together with a term or phrase that describes our post to locate pertinent chances.

Just keep in mind that sending serial linkers the same outreach email as everyone else probably isn’t the best option. Don’t offend them with a generic pitch; they are already admirers of your work and have connected to you frequently.

TIP

I’d also advise exporting the list of your referring domains and comparing it to your list of link prospects if you like spreadsheets. The context of their prior links can be quickly noted down for use in your pitch.

Final thoughts

Even if the website already links to you, I’m sure you wouldn’t pass up the chance to be featured on a page that receives a ton of visitors. But I felt compelled to address this subject since, like with all things SEO, there are some misunderstandings out there.

Finally, I wanted to encourage you to reconsider how you go about developing links. After all, it’s likely the most original and challenging aspect of SEO.

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By MuhammadJunaid

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